marketing automation platforms solutions

Marketing Automation Platforms – Which is Right for me?

The truth is there is no perfect marketing automation platform but there are some excellent solutions that can provide your company with a highly effective solution for your sales and marketing. We review 3 of the most popular marketing automation platforms to help you understand which platform may be more suited for your business. Hubspot HubSpot is a widely recognised inbound marketing platform. Offering a huge variety of marketing automation features and capabilities it is …

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Using Marketing Automation Tools To Run Successful Events

It wasn’t that long ago when running an event was somewhat more complicated than it is today. Registration forms were sent by fax and all attendees were entered into a software system we would not dream of using in 2016. A number of systems had to be used to run one event and it was less than straight forwards to say the least. Those were not the days! Now we can save vast amounts of …

The Winning Formula to Getting More B2B Sales Leads

Why are you in business? We all end up doing what we are doing for various reasons but the one common denominator for us all, is we all want more sales leads. Are we right or are we right? Without leads there are no sales and without sales the future is unlikely to be smelling of roses. ‘A sales lead is a prospective consumer of a product or service that is created when an individual …